Traffic Intelligence,
Not Just Redirects
Smart redirects with real-time analytics, geo-targeting, A/B testing, and sub-millisecond routing. From the engineer behind SEOWORK, Russia's leading SEO analytics platform.
Free forever. No credit card required.
We're building in public.
Redirector is being built by a solo engineer with 20+ years in tech. Here's what exists today.
Developer → CTO at SEOWORK (2013–2021) · Now: Founder, Redirector (2026)
Everything you need to decode traffic
Not a link shortener. A traffic intelligence platform.
SEO-Safe Custom Domains
Redirects live on YOUR domain — go.yoursite.com/campaign. All link equity stays with you. One CNAME record, automatic SSL. Google sees a standard 301, nothing else.
Smart Redirects
Geo-routing, device targeting, A/B split testing, and conditional rules. Visual rule builder with drag-and-drop. No code needed.
Real-time Analytics
Live dashboard with world map, instant metrics, device breakdown. Every click captured in sub-milliseconds. TimescaleDB-powered.
Custom Reports
Drag-and-drop dashboard builder with 22+ D3.js visualizations. Scheduled exports to PDF, Excel, CSV, HTML. Your data, your way.
API-First Platform
REST API with auto-generated OpenAPI docs. GraphQL, webhooks, and SDKs for TypeScript, Python, Go coming soon.
Teams & Permissions
Multi-tenant workspaces with RBAC. Root, admin, user roles. Google OAuth + JWT. Full audit trail. White-label for agencies.
GDPR Compliant
Consent management, configurable data retention, cookie-free tracking option. First-party cookies that survive AdBlockers.
From link to insight in milliseconds
Set up in minutes. Start measuring immediately.
Your traffic at a glance
KPI cards, traffic charts, geo breakdown, and top links. Everything you need on one screen.
Global infrastructure at a glance
8 data centers, 30+ services, real-time health monitoring. Enterprise-grade admin panel for managing your entire infrastructure.
Every action, fully traceable
Complete audit trail with severity levels, user attribution, and real-time event streaming. Enterprise compliance built in.
Route traffic with visual logic
Node-based editor. Drag-and-drop conditions: geo, device, time, headers, cookies. Zero code.
See every click as it happens
Live world map, instant metrics, and streaming click feed. No delays, no sampling.
Build dashboards like you think
22+ D3.js visualizations. Drag-and-drop widgets. Infinite combinations, zero code.
API-first by design
REST API live now. GraphQL, WebSocket events, and SDKs for TypeScript, Python, and Go are coming.
{
"url": "https://example.com/landing",
"domain": "go.company.com",
"slug": "summer-sale",
"redirect_type": 307,
"geo_rules": [{
"countries": ["US", "CA"],
"url": "https://example.com/na"
}],
"ab_test": {
"enabled": true,
"variants": [{ "url": "...", "weight": 50 }]
}
}query LinkStats($id: ID!) {
link(id: $id) {
shortUrl
clicks
conversions
stats(period: LAST_30D) {
timeseries {
date clicks conversions revenue
}
topCountries {
country clicks percentage
}
}
}
}{
"event": "link.clicked",
"data": {
"link_id": "rdr_7QKj...",
"country": "US",
"device": "mobile",
"browser": "Chrome",
"latency_ms": 12,
"converted": false
},
"timestamp": "2026-02-09T..."
}@redirector/sdkredirectorredirector.dev/sdkAI-native analytics. Not a buzzword — a pipeline.
Machine learning built into the data layer, not bolted on top. These features are in active development.
Ask Your Data
SoonNatural language queries. Ask 'Show me conversion spikes last Tuesday' and get instant answers with visualizations.
Anomaly Detection
SoonAI monitors your traffic patterns 24/7. Get alerted when something unusual happens before it becomes a problem.
Smart Reports
SoonAI-generated insights delivered to your inbox. Key trends, anomalies, and recommendations — no manual analysis.
Predictive Analytics
SoonForecast conversion rates, predict traffic patterns, and optimize routing rules based on historical data.
Built different. Literally.
Architecture patterns from years of building systems at scale. Not a prototype — informed by real production experience.
Built in a week. Seriously.
After 8 years building backend systems that handled millions of daily requests, I saw a gap in redirect management. One week later — a complete platform.
In 2013, while building Russia's top SEO analytics platform at SEOWORK, I wrote a small Go service that masked internal URLs — nothing fancy, just keeping the address space hidden from the outside world.
In February 2026 that simple concept became the seed for something bigger. I built the entire platform from scratch in one week. First commit: February 3, 2026. An open-source Rust engine plus a full SaaS platform — 93 commits in 7 days.
This isn't a rebrand of old code. It's a new product, built on years of experience handling scale.
The White Zone
There are two ways to track marketing links. Only one of them has a future.
The Gray Zone
- Third-party cookies
- Tracking pixels across sites
- Cross-site fingerprinting
- Data sold to ad networks
- Blocked by Safari, Firefox, and soon Chrome
- Visitors don't trust it. Regulators don't allow it.
The White Zone
- First-party cookies on YOUR domain
- Server-side attribution on YOUR server
- Data stored in YOUR account
- Nothing leaves your infrastructure
- Nothing to block. Nothing to hide.
- Redirector is built for the white zone.
Know which link made the sale
Traditional analytics count clicks. Redirector will count revenue.
WooCommerce Integration
PlannedWooCommerce powers 39% of all online stores. Not a single link attribution platform integrates with it. We will be the first.
- 1 Install WordPress plugin (one click)
- 2 Plugin creates /go/{slug} routes on your domain
- 3 Visitor clicks → first-party cookie set on YOUR domain
- 4 Visitor purchases → WooCommerce order hook sends attribution
- 5 Dashboard: which link → which sale → how much revenue
Shopify Integration
PlannedSame attribution engine. Same first-party approach. Webhook-based tracking on the thank-you page. Revenue attributed automatically per link.
- 1 Connect Shopify store via OAuth
- 2 Redirect links set first-party cookies on your domain
- 3 Shopify webhook fires on checkout completion
- 4 Revenue attributed to the originating redirect link
Works where you already are
One DNS record for any platform. Or a native plugin for deep integration.
Quick Setup
Live- ✓ Works with any platform
- ✓ SSL auto-provisioned via Let's Encrypt
- ✓ Branded short links on your subdomain
- ✓ Zero SEO link juice leakage
Deep Integration
Planned- ✓ Redirects on your main domain — invisible to Google
- ✓ First-party cookie for conversion attribution
- ✓ One-click install from plugin marketplace
- ✓ Full click → cookie → purchase path
WordPress / WooCommerce
Planned- Install plugin → enter API key → done
- Registers /go/{slug} routes on your domain
- Sets first-party cookie on click
- Hooks into checkout for revenue attribution
Shopify
Planned- Install from App Store → authorize → done
- Embeds as Shopify App Extension
- Webhook on orders/paid for attribution
- Works with Shopify Plus custom domains
Cloudflare Worker
Planned- Deploy from template — 10 lines of code
- Runs at the edge, zero additional latency
- Works with any origin behind Cloudflare
Vercel / Next.js
Planned- 3 lines in next.config.js rewrites
- Works with any Next.js or Vercel site
- Edge middleware compatible
Nginx / Apache
Planned- location /go/ { proxy_pass ... }
- Paste into config, reload, done
- For teams with own infrastructure
White-Label
Planned- Remove all Redirector branding
- Your dashboard, your domain, your name
- Full customization for agencies
| bit.ly | CNAME (Basic) | Plugin (Deep) | |
|---|---|---|---|
| URL format | bit.ly/abc | go.you.com/sale | you.com/go/sale |
| Brand in URL | — | Subdomain | Main domain |
| SEO link equity | Leaks to bit.ly | Your domain | Maximum |
| Conversion tracking | — | Click only | Click → purchase |
| First-party cookie | — | — | ✓ Your cookie |
| Google sees intermediary | Yes (bit.ly) | No (DNS-level) | No (server-level) |
| Setup | Account | 1 DNS record | 1-click install |
Not another link shortener
How we compare for ecommerce attribution.
| Feature | Bitly | Dub.co | GA4 | Redirectors |
|---|---|---|---|---|
| Revenue attribution | — | Shopify | UTM only | Per-link 📋 |
| WooCommerce | — | — | — | Planned 📋 |
| First-party only | — | — | — | ✓ |
| GDPR compliant | Partial | ✓ | Partial | ✓ |
| Hidden redirects | — | — | N/A | Planned 📋 |
| Self-hosted option | — | ✓ | — | ✓ |
| Redirects on your domain | Paid tier | ✓ | N/A | ✓ |
| Link equity preserved | — | ✓ | N/A | ✓ |
| Free SSL on custom domain | Paid tier | ✓ | N/A | Planned 📋 |
First-party cookies only. GDPR compliant by design. No third-party data sharing.
Start free. Scale when ready.
No hidden fees. No credit card required.
forever
For testing and small projects
- 50 links
- 1,000 clicks/mo
- 7-day analytics
- 301, 302 redirects
- Community support
billed monthly
For teams that need real data
- 5,000 links
- 100K clicks/mo
- 3 domains + REST API
- 90-day retention
- QR codes, UTM builder, bulk ops
- Email support (48h)
billed monthly
For serious infrastructure
- 50,000 links
- 1M clicks/mo
- 20 domains + GraphQL API
- 1-year retention
- A/B testing, webhooks, geo-targeting
- Priority support (4h)
tailored to your scale
For teams with 50+ members
- Unlimited everything
- SSO / SAML + audit log API
- Custom SLA (99.99%)
- On-premise option
- Custom integrations
- Dedicated account manager
Compare plans in detail
| Feature | Free | Pro | Business | Enterprise | Status |
|---|---|---|---|---|---|
| Limits | |||||
| Links | 50 | 5,000 | 50,000 | Unlimited | ✓ Live |
| Tracked clicks/mo | 1,000 | 100,000 | 1,000,000 | Unlimited | ✓ Live |
| Custom domains | — | 3 | 20 | Unlimited | ✓ Live |
| Team members | 1 | 5 | 25 | Unlimited | ✓ Live |
| API requests/mo | 100 | 10,000 | 100,000 | Unlimited | ✓ Live |
| Analytics retention | 7 days | 90 days | 1 year | Custom | ⚙ In dev |
| Core Features | |||||
| Redirect types | 301, 302 | + 307, 308 | + Proxy | + Custom rules | ✓ Live |
| Custom slugs | ✓ Live | ||||
| QR codes | — | 📋 Planned | |||
| UTM builder | — | 📋 Planned | |||
| Bulk operations | — | 📋 Planned | |||
| Advanced | |||||
| A/B split testing | — | — | 📋 Planned | ||
| Conversion tracking | — | — | 📋 Planned | ||
| Webhooks | — | — | 📋 Planned | ||
| Advanced analytics | — | — | ⚙ In dev | ||
| Geo-targeting | — | — | 📋 Planned | ||
| Device targeting | — | — | 📋 Planned | ||
| Enterprise | |||||
| SSO / SAML | — | — | — | 📋 Planned | |
| Audit log API | — | — | — | 📋 Planned | |
| Dedicated support | — | — | — | ✓ Live | |
| Custom SLA | — | — | — | ✓ Live | |
| On-premise | — | — | — | 📋 Planned | |
| Support | |||||
| Support level | Community | Email (48h) | Priority (4h) | Dedicated manager | ✓ Live |
30-day money-back guarantee · No long-term contracts · Cancel anytime
Prices are indicative and may change before public launch. Early Access members will be notified of final pricing before being charged.
What's coming
Transparent development. No empty promises.
- Rust API (18 endpoints)
- JWT RS256 + OAuth
- Link management
- Domain management
- Admin panel
- Analytics dashboard
- Team workspaces
- Dashboard polish
- Basic analytics engine
- Ecommerce attribution
- WooCommerce integration
- Shopify integration
- A/B split testing
- SDKs (JS, Python, Go)
- Webhooks
- GraphQL API
- Geo-targeting
- Enterprise SSO
20+ years in tech
Anton Brilliantov — 20+ years in tech (since 2005). Joined SEOWORK in 2013 as a developer. After about 5 years became CTO and led backend architecture through a successful exit in 2021. SEOWORK was an SEO analytics platform — search ranking monitoring, visibility tracking, competitor analysis. Built systems serving M.Video, Auchan, AliExpress, handling 1.3M daily queries at the time of exit.
Google Cloud certified (Coursera): Data Lakes, Streaming Analytics, GKE, Terraform. Now building Redirector SaaS from Ramat Gan, Israel.
Frequently asked questions
Straight answers, no BS.
Bitly is a link shortener. We're a traffic intelligence platform. We don't just count clicks — we capture geo, device, UTM, referrer, and conversions. With 22+ D3.js visualizations, drag-and-drop dashboards, A/B testing, and hidden redirects invisible to search engines.
Server-side reverse proxy that tracks clicks without creating 301/302 chains. Search engines see the original URL, users land on the right page, you get full analytics. The only SEO-safe way to measure link performance.
Under 50ms end-to-end worldwide, with sub-millisecond server processing on hot cache. Rust + Axum + Tokio async. No garbage collector, no cold starts. Analytics run on a separate TimescaleDB so redirect latency is never affected.
Yes. 50 links, 1,000 clicks/month, basic analytics, 1 workspace. No credit card required. Free forever — not a trial.
Yes. Upgrade takes effect immediately — you'll be charged a prorated amount for the rest of your billing cycle. Downgrade takes effect at the end of your current billing period. No penalties.
We won't break your redirects. Links continue working normally. You'll receive an email notification at 80% and 100% of your limit. If you consistently exceed limits, we'll suggest upgrading. No surprise charges.
We plan to offer free trials for paid plans. During Early Access, pricing details will be finalized before anyone is charged. The free plan is always available with no time limit.
We plan to offer startup and nonprofit discounts. Details will be announced closer to public launch. Email [email protected] to discuss.
PDF, Excel, CSV, HTML — in seconds. Plus full API access. Your data, your format, your way.
Full funnel: click → lead → sale. First-party cookies that survive AdBlockers. Revenue attribution per redirect, campaign, and A/B variant.
AI features are on the roadmap: natural language queries, anomaly detection, smart reports, and predictive analytics. They'll be built into the analytics pipeline natively — not a chatbot bolted on top.
Because milliseconds matter at scale. No garbage collector means no latency spikes. Memory-safe by design. The same reason we use TimescaleDB for analytics and HashID encoding for public-facing short IDs — we don't compromise on infrastructure.
WooCommerce integration is on our roadmap. The plugin will provide one-click attribution setup, order webhook tracking, and revenue reporting per redirect. WooCommerce powers 39% of all online stores — no competitor covers this market for link attribution.
GA4 relies on third-party cookies that are being phased out and can be blocked by browsers and ad blockers. Redirector uses first-party cookies set on your own domain — they survive ad blockers, iOS privacy changes, and the end of third-party cookies. Per-link revenue attribution, not just UTM parameters.
Yes. First-party cookies only, on the client's own domain. No cross-site tracking. No data shared with third parties. The client owns all data. This is the white zone — fully legitimate, fully transparent, fully compliant.
Get Early Access
Be among the first to try Redirector. No spam. One email when we're ready.
No credit card required. Free plan forever.
Full-time development since February 2026. New features shipping weekly.